MMS Management

As SMS and MMS messaging becomes the primary medium for viewer interaction within television programmes it has become increasingly important for producers to effectively manage a high volume of incoming messages in real time.

sendto:Air is a versatile picture message management system designed to download picture and text messages directly from mobile phone networks. It gives producers a straightforward workflow tool to quickly find the best pictures, view and approve them, edit the text and stack them ready for transmission.

To ensure that pictures look their best before reaching screen, built in tools include manual and automatic grading and gamma correction and where necessary, rapid censorship utilities allow ‘undesirable’ elements to be removed or obscured from pictures.

The modular design of the system means that it can be integrated with a variety of sources, including MMS suppliers and email services. Multiple users can be working on different phases of production at any one time making sendto:Air suitable for high volume fast turn around and live production.